Fashion

How To Stay Waterproof This Typhoon Season

Combining technical expertise with innovative fabrics, Paul&Shark makes a splash.
IMAGE Paul & Shark
Comments

Paul&Shark, the Italian luxury “athleisure” brand, presented its newest clothing lines in a novel but appropriate manner, bringing select groups on a short cruise to experience firsthand the ethos of the label. As the private yacht pulled away from the dock, models showed off the latest styles dominated by the brand’s signature nautical themes. Raymond de Malherbe, Paul&Shark’s regional managing director for Asia Pacific, was also onboard, taking guests through the finer points of the collection as well as the brand’s history.


ADVERTISEMENT - CONTINUE READING BELOW
A model in a nylon jacket and Heritage denim pants.

As Malherbe tells it, the Dini family had been in the milling business under the name Dama S.p.A for many years—supplying many luxury brands, including Christian Dior and Balenciaga, with knitted goods—but it was only in 1976 that they started manufacturing clothes for themselves. The brand name the company settled on was the idea of Paolo Dini. In the 1970s, on a visit to a sailmaker’s workshop in Maine, he came across the sail of an 18th-century ship. It read “Paul&Shark,” and Dini took that as fate, a sign from above. Malherbe admits that the name is a little confusing (“some people have the impression that we’re a British brand”) but stresses that once they get to know more, they’ll see that it’s always been proudly made in Italy. Andrea, Paolo’s son, now runs the company.

From the start, the brand has staked its name on the quality of its garments and its technical expertise, coming up with innovations that make them essentials for yachting enthusiasts, but with enough style to be worn even in the city. There are coats and blazers fashioned out of waterproof fabrics, nylon windbreakers that are nearly waterproof thanks to a special weaving technique, and trench coats that are not only water-repellent but unbelievably light. The brand’s pique shirts have also been updated, now bearing the trendier slim-cut shape. Despite its innovations, the brand hasn’t turned its back on tradition, as its knitwear offerings still feature luxurious weaves from cashmere, silk, linen, and special cotton. The difference is, some of these garments have also been treated with high-tech, nonpolluting molecules that provide water-repelling properties.

ADVERTISEMENT - CONTINUE READING BELOW


A model wears a cotton round-neck sweater from the brand

Among the highlights in the label’s recent offerings is the Soft Touch line. Run your hands over the collection and you’ll understand why. The shirts, jackets, chinos, and denim jeans are made with fabrics that have been pressed or rubbed against a diamond-encrusted surface, giving the garments their extraordinary softness. Shangri-La Plaza East Wing; City of Dreams; Shangri-La’s Boracay Resort & Spa.

ADVERTISEMENT - CONTINUE READING BELOW
Comments
View More Articles About:
Recommended Videos
About The Author
Pierre A. Calasanz
View Other Articles From Pierre A. Calasanz
Comments
Latest Stories
 
Share
The greatest drama in theater today might be a battle over how to behave. Is texting ever OK during a performance (even for Rihanna)?
 
Share
A documentary on his recent tour of Africa with Meghan Markle is in the making.
 
Share
Launched in 1901, the original Mercedes 35 HP marked the new age of automobiles.
 
Share
They’re pushing the boundaries of philanthropy by incorporating sustainable practices.
 
Share
Impeccable taste seems to be a royal family trait.
 
Share
From how quickly you should send a thank-you note to the perils of re-gifting.
 
Share
Billionaire senators Villar and Pacquiao retain the top spots.
 
Share
Former Hearst CEO, Frank Bennack, shares lessons learned from 28 years in the C-suite.
 
Share
 
Share
The flying shots were filmed last, "in case of an accident." And on the very last day, for a moment, Andrews thought her luck was "going to run out."
Load More Articles
CONNECT WITH US