It's the End of an Era at Burberry as Christopher Bailey Plans to Step Down

He made the heritage brand cool again.

Christopher Bailey transformed Burberry from a stodgy British heritage brand to the envy of London fashion week, and now he's stepping away. On Tuesday, Burberry announced that Bailey would be leaving his position as chief creative officer and president at the end of March, after 17 years with the company.

"It has been the great privilege of my working life to be at Burberry, working alongside and learning from such an extraordinary group of people over the last 17 years," said Bailey.

"I do truly believe, however, that Burberry's best days are still ahead of her and that the company will go from strength to strength with the strategy we have developed and the exceptional talent we have in place led by Marco," he continued.

Earlier this year, Bailey stepped down as CEO of the company, handing that position over to Marco Gobbetti.

"Burberry has undergone an incredible transformation since 2001 and Christopher has been instrumental to the company’s success in that period," Gobbetti said in a statement. "The legacy he leaves and the exceptional talent we have at Burberry give me enormous confidence in our future."

As for what Bailey plans to do next, he's only indicated that he has plans to "pursue new creative projects," but for now, he's finishing out his tenure with Burberry in stride.

"I am excited to pursue new creative projects but remain fully committed to the future success of this magnificent brand and to ensuring a smooth transition."

This story originally appeared on
* Minor edits have been made by the editors.

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Caroline Hallemann
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