Beauty

Beauty Gurus Share Their Makeup Secrets for Older Women

Trish McEvoy, Pat McGrath, and other industry titans share makeup tips and product recommendations for ladies of a certain age.
IMAGE COURTESY/KEVYN AUCOIN
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According to beauty industry legend Trish McEvoy, "what time takes away, we can bring back with makeup." That is, of course, if you actually know what you're doing. Here, McEvoy, Pat McGrath, and a handful of top makeup artists share their insider secrets—and preferred products—for youthful-looking skin.

THE EXPERTS


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Trish McEvoy, Entrepreneur and Makeup Artist

Pat McGrath, Entrepreneur and Makeup Artist

Kindra Mann, Makeup Artist for IT Cosmetics

Jenny Smith, Global Makeup Artist for NARS Cosmetics

DEFINE THE LASH LINE.


"I recommend using my 'invisible lining' technique. Pressing the liner in between each lash along the lash line adds definition, bringing the look of lush and full lashes even before mascara." —Trish McEvoy

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GEL LINERS


Trish McEvoy "Intense" Gel Eyeliner Pencil
BUY NOW $29 (P1,511.93)

Bobbi Brown Perfectly Defined Gel Eyeliner
BUY NOW $27 (P1,407.66)

Marc Jacobs Highliner Gel Eye Crayon
BUY NOW $25 (P1,303.39)

BRIGHTEN AND EVEN OUT THE SKIN.


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"Apply a BB cream. If you don't have the time to totally prep your skin, BB is an all-in-one skin perfecter. Not only does it prime, brighten, and even out the skin, it protects from daily UV exposure. An even skin tone projects a more youthful look." —Trish McEvoy

BB CREAM


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bareMinerals Complexion Rescue Tinted Hydrating Gel Cream
BUY NOW $30 (P1,564.07)

YSL "Top Secrets" BB Cream Skintone Perfector
BUY NOW $52 (P2,711.05)

Dior "HydraLife" BB Creme Broad Spectrum
BUY NOW $60 (P3,128.13)

BB CREAM


Trish McEvoy Beauty Balm Instant Solutions
BUY NOW $86 (P4,483.65)

EXFOLIATING IS THE KEY TO SMOOTH APPLICATION.


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"Many women avoid exfoliating and end up looking like they’re wearing heavy makeup, because even the lightest application grabs onto dry patches (aka dead skin). " —Jenny Smith

NARS Skin Double Refining Exfoliator
BUY NOW $34 (P1,772.61)

APPLY CONCEALER BEFORE LIPSTICK.


"Scrub the lips, then apply concealer that’s the same color as your skin all over the lip with a foundation brush. Add a balm on top to set, which provides extra hydration. Outline with a liner, fill them in, and use a lip brush or your finger to apply the color." —Pat McGrath

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DON'T BE AFRAID OF SHEEN.


"I like to add a little bit of a sheen on more mature skin by using a BB cream or CC cream. It helps to keep your complexion looking youthful.—Kindra Mann

CC CREAM


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IT Your Skin But Better CC Cream
BUY NOW $61 (P3,180.27)

AMOREPACIFIC "Color Control" Cushion Compact Broad Spectrum
BUY NOW $60 (P3,128.13)

By Terry Cellularose CC Cream
BUY NOW $87 (P4,535.79)

USE CREAM BLUSH OVER POWDER.


"Cream blushes add a glow to the skin. They're easy to use and can double on the lips as well. " —Kindra Mann

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stila Convertible Color Dual Lip & Cheek Palette
BUY NOW $39 (P2,033.28)

DEFINE THE LIPS.


"Using a natural looking lip liner brings back the look of natural fullness of the lip." —Trish McEvoy

NUDE LIPLINER


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Trish McEvoy Long-Wear Lip Liner
BUY NOW $29 (P1,511.93) each

BRIGHTEN THE UNDER EYE.


"One of the first areas to show signs of aging are the eyes. Begin by brightening the upper and under eye using the ‘Triangle of Light’ technique: create an upside-down triangle under each eye, gently pressing product into the skin. It makes the area look dramatically lifted." —Trish McEvoy

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UNDER EYE BRIGHTNERS


Trish McEvoy Instant Eye Lift
BUY NOW $45 (P2,346.10)

Benefit Eye Brightening Stick
BUY NOW $20 (P1,042.71)

Charlotte Tilbury Mini Miracle Eye Wand
BUY NOW $45 (P2,346.10)

THERE'S AN "ORDER OF OPERATIONS" WHEN IT COMES TO MAKEUP APPLICATION.


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"Skincare products should be applied before SPF." —Jenny Smith

CHOOSE A LIP COLOR THAT MOISTURIZES.


"For older women, it’s important to choose a formula that’s more hydrating to ensure smooth, even coverage. —Pat McGrath

Pat McGrath Labs LUST: MatteTrance
BUY NOW $38 (P1,981.15)

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PRIME YOUR LIDS.


"Lid primer evens out the upper eye lid creating a bright-eyed look that lasts all day." —Trish McEvoy

Trish McEvoy Eyeshadow Primer
BUY NOW $35 (P1,824.74)

Urban Decay Eyeshadow Primer Potion
BUY NOW $22 (P1,146.98)

ADD COLOR TO THE FACE.


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"Bronzer and blush bring back that radiant and youthful glow. Apply Bronzer using a fluffy brush to the highpoints of the face. A touch of blush on the apple of the cheek worked downward imitates the look of a brisk walk." —Trish McEvoy

AVOID SPARKLY SHADOWS—OPT FOR SHIMMER INSTEAD.


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"For the eyes, I always hear my older clients say they want to stay clear of anything with a shimmer or sparkle in it. While I agree with the sparkle part, a little bit of shimmer can be nice on the lid. Just avoid the brow bone area." —Kindra Mann

SHADOW PALETTE


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"Kevyn Aucoin's The Essential Eye Shadow Palette in #1 is perfect for everyday use and the slight sheen in the colors is universally flattering." —Kindra Mann

Kevyn Aucoin Essential Eyeshadow Set
BUY NOW $58 (P3,023.86)

USE PRIMERS WITH HYALURONIC ACID AND COLLAGEN TO BOOST MOISTURE.


"Lancome's Hydro Glow Primer has illuminating properties that give the skin a fresh look. Murad's Invisiblur Perfecting Shield fills in fine lines and wrinkles. It blends advanced anti-aging treatment with SPF." —Kindra Mann

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Murad Invisiblur Perfecting Shield
BUY NOW $65 (P3,388.81)

Lancôme "La Base Pro - Hydra Glow" Illuminating Primer
BUY NOW $40 (P2,085.42)

DITCH HEAVY FOUNDATION IN FAVOR OF A GOOD CONCEALER.


"If you have discoloration or broken capillaries, the right type of concealer coverage, just where needed, will help not only in lasting throughout the day but also will prevent you from having to apply a heavy foundation all over." —Kindra Mann

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CONCEALERS


Nars Radiant Creamy Concealer
BUY NOW $30 (P1,564.07)

IT Bye Bye Redness Neutralizing Correcting Cream
BUY NOW $32 (P1,668.34)

This story originally appeared on Townandcountrymag.com.
* Minor edits have been made by the Townandcountry.ph editors.

Prices are based on the conversion rate of $1 = P52.14.

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