This Is The Paint Color You Should Use If You Want Your Home To Sell
We already knew Americans have an obsession with the color blue, but it turns out, it's a phenomenon that translates to real estate, too. Zillow's 2017 Paint Colors Analysis found that homes with blue bathrooms (often powder blue or periwinkle) sold for $5,400 more than expected. The bathroom color you'll want to avoid when selling your home? White. Houses with white, off-white, or eggshell white bathrooms sold for $4,035 less than similar homes.
In the study, Zillow analyzed photos of more than 32,000 homes sold in the U.S. to see how paint colors might have affected the price. Interestingly, bathroom color seemed to have the biggest impact of all the rooms in the house. Other top performers were bathrooms painted in comparatively cool neutrals, like light gray or oatmeal.
"Color can be a powerful tool for attracting buyers to a home, especially in listing photos and videos," Svenja Gudell, Zillow chief economist, says in the press release.
Blue works its magic in other rooms, too. Homes with soft blue kitchens sold for about $1,809 more—especially in Charlotte, NC—while yellow kitchens brought prices
Why? "Painting walls in fresh, natural-looking colors, particularly in shades of blue and pale gray not only make a home feel larger, but also are neutral enough to help future buyers envision themselves living in the space," Gudell says. "Incorporating light blue in kitchens and bathrooms may pay off especially well as the color complements white countertops and cabinets, a growing trend in both rooms."
The only room where it doesn't pay to go blue? The living room. Homes with blue living rooms suffered $820 on average, whereas brown living rooms (whether light beige, pale taupe, or oatmeal) sold for $1,809 more, proving our prediction thatto be true.
As for the best exterior paint color when selling a home? That would be greige, a mixture of gray and beige. Properties painted this shade added $1,526 to the selling price. But avoid brown on the outside: It brought homes down by $1,970.
Here are the full findings:
- Blue (light blue to soft gray-blue): +$1,809
- Yellow (straw yellow to marigold): -$820
- Blue/purple (light powder blue to periwinkle): +$5,440
- White/no color (off-white or eggshell white): -$4,035
- Blue (light cerulean to cadet blue): +1,856
- Pink (light pink, to antique rose; often found in kids rooms): -$208
- Blue (slate blue to pale gray blue; navy blue with white shiplap): +$1,926
- Red (brick red, terracotta, or copper red): -$2,031
- Brown (light beige, pale taupe, oatmeal): +$1,809
- Blue (pastel gray, pale silver to light blue, periwinkle): -$820
- Gray/Brown (greige—mix of gray and beige): +$1,526
- Brown (medium brown, taupe, or stucco): -$1,970
- Gray/Blue (navy blue to dark gray or charcoal): +$1,514
Want to see how your home compares to others on the market? Consult Zillow's Owners Dashboard.
This story originally appeared on Townandcountrymag.com.
* Minor edits have been made by the