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How To Wear Sensuous Floral Fragrances At Night
Pro tips for making your evening scents smell better and last longer.

Perfume layering is just one of the many ways of exploring and discovering fragrances. It doesn’t only enhance and prolong the fragrance; it also opens the possibilities of creating an entirely unique scent—your own. Here are some ways to explore and enhance your favorite florals.

Pick a floral perfume with an evening base note.

Notes such as vanilla, amber, patchouli, and sandalwood are deeper and more intense, making them staples in most evening perfumes. These notes provide a lingering warmth to the freshness and transparency of florals or citrus, which make such perfumes mixed with woody or creamy dry downs perfect for nighttime.

Tone it down for dinner, amplify for a night out with friends in a crowd.

If you’re going for an intimate dinner, apply behind your knees. Fragrance usually moves upward, and spraying behind your knees would allow the scent to mildly drift without being overpowering. For late nights on the dance floor or concert grounds, feel free to spray on the warmer surfaces of your body—your neck, wrists, behind your ears, or inside your elbows—to let your floral perfume react with the heat and make it last longer even in open spaces.

Make sure your skin isn’t dry.

Most beauty experts recommend applying perfume right after bathing when the skin is still hydrated, as moisture holds perfumes longer. If you must, apply body lotion first before spritzing your favorite scent. This brings us to another art of wearing fragrances—layering.

Layer your scents.

You may opt to use the same fragrance and layer them in different forms: Begin with a gentle scented shower gel or shampoo then follow with a heavier body cream before a subtle spritz of your delicious citrus or refreshing floral. When layering different fragrances, however, you must make sure to combine scents of the same family to achieve a harmonious blend that won’t overwhelm. A fool-proof solution is to use scents with a shot of transparency.

Jo Malone London’s colognes, for instance, are all made with the idea of layering in mind, making it easier to create your own signature scent and resulting in wonderfully radiant combinations, whether you’re layering two colognes or a body cream with a perfume.

Look for a unique floral scent that can take you from day to night.

It takes a truly skilled nose to formulate a floral perfume that evolves throughout its endurance—fresh without restricting it solely for bright sunny days and can become delicious and deep when the night falls. Star Magnolia by Jo Malone London, created by master perfumer Anne Flipo, is a perfect example. This newest limited edition floral fragrance features the freshness of the delicate white blossoms of the star magnolia, whose scent was recreated from its trees spotted in Shanghai.

“If I had to describe the scent in one word it would be pristine,” says Flipo. “I highlighted star magnolia with the unusual combination of ginger and shiso leaf, both of which are incredibly fresh and aromatic. [To add depth] to the palette, I decided to include the sparkling notes of lemon primofiore. The elegant dry-down is magnified by the woody and creamy sandalwood and pure white amber for a sophisticated signature.”

To make the scent even more intense for the evening, a perfect layer to combine is the Basil & Neroli Cologne or Body Creme. “They make a sparkling combination and reinforce the floral naturality,” she adds.

Apply fragrance to your hair.

The hair holds fragrance well and distributes it on a bigger surface. The good news is that fragrance manufacturers have begun making scents exactly for your locks, all with moisturizing and conditioning benefits while making them smell great. For the first time, Jo Malone London created a hair mist in the Star Magnolia line, also another way to combine fragrances in different textures.

Star Magnolia is exclusively available in Jo Malone London Greenbelt 5, SM Aura, SM Megamall, Rustan’s Shangri-la, Rustan’s Cebu. 30ml Cologne - P3,780; 100ml Cologne - P7,560; 50ml Hair Mist - P2,600.

This article was created by Summit StoryLabs in partnership with Jo Malone London.

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