With age comes wisdom, we proclaim in big bold letters, but the fine print shows that with age also comes aging.
As age slows down the skin’s natural regenerating prowess, aging is inevitable. Still, we shouldn’t be afraid of it. There is a solution to those fine lines without going under the knife.
One word. Serums.
They’re labeled the fountain of youth, miracle solution, skincare potion, beauty elixir—serums are as medicinal as they are gloriously called. Their increasing rise in the skincare market shows how more people are concerned about skin care and achieving ageless beauty.
Aside from younger looking skin, here are three other reasons why we need to include facial serums in our daily regimen.
Serums are made of high active ingredients.
Extra fluids are eliminated from serums, leaving a high concentration of active health ingredients that our skin generously needs. Their more advanced and potent formulas mean faster and more effective results. Their molecules are smaller making them able to penetrate deeper into the skin’s layers, making them more potent than regular topical regimens. Serums are also absorbed quickly, leaving a smooth finish.
Serums boost the strength of other skincare products.
Serums complement other skincare products rather than compete with them. They should be the first step in our routines before using other skincare products. Think of serums as boosters: they are the workforce of our overall beauty regimens.
Serums are targeted for specific beauty concerns.
Serums are designed to address even the most specific and advanced concerns—matters that go beyond the usual dryness, acne and other skin-related woes. Each one targets a special concern. Luxury serums like La Mer Concentrate act like a liquid bandage. Its Miracle Broth formula can help minimize the redness from waxing or cleansing. It can help with facial scars and protect against sun damage while improving the skin’s tone and texture.
It’s often the little things in life that make the big differences.
Great skin is the foundation of looking good. And when you look good, you feel great.
And that’s what life is all about.
La Mer The Concentrate is exclusively available in Rustan’s Makati, Shangri-la, Alabang and Cebu.