Money & Power
Born Rich 2.0: Millennial Multimillionaires on Everyone's Social Media Radar
If Jamie Johnson were making his film today, this new batch of heirs would be prime cast members.
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They pop bottles of bubbly on yachts and pose for selfies on helicopters; they summer in St. Tropez and winter in St. Moritz. For this group of modern-day heirs apparent—a tight-knit clique that includes a Trump and a Matisse—oversharing on social media comes with the territory. Here are seven powerful names in the world of inherited wealth.

Andrew Warren


The young fashion designer is known for his over-the-top Snapchat and unofficial leadership of the so-called Rich Kids of Instagram.

Tiffany Trump


The daughter of Donald Trump and Marla Maples managed to maintain a low-profile as a student at Penn despite her spotlight-seeking pedigree. She plans to attend Georgetown Law next year.

Kyra Kennedy


After a whirlwind of partying with the so-called "Snap Pack" that included telling a nightclub bouncer, "I’m a Kennedy. Google me," when she was denied entrance, Kyra was reportedly asked to soften her social media presence by her father, Robert F. Kennedy, Jr. The 20-something is now studying at a Italian boarding school and hasn't posted anything on Instagram in nearly a year.

The Brant Brothers


Harry and Peter Brant—the offspring of billionaire Peter M. Brant and Stephanie Seymour—are following in the footsteps of their supermodel mother, appearing in magazine editorials, ad campaigns, fashion shows, and mugshots.

Gaïa Matisse


Henri Matisse’s great-great-granddaughter has a budding acting career and a penchant for scantily clad Instagram selfies.

Reya Benitez


The daughter of Studio 54's resident DJ, John "Jellybean" Benitez, Reya made her own DJ debut at a birthday party for Gaïa Matisse. She's also worked at her family's New York restaurant, Coffee Shop, and for a concierge management company.

 

Barron Hilton


 

His older sisters Paris and Nicky have gotten their fair share of publicity in the past, but following a 2008 arrest for DUI Kathy and Rick Hilton's third child is coming into his own with projects like "Barron's Bites," his Instagram food blog.

 

This story originally appeared on Townandcountrymag.com.

* Minor edits have been made by the Townandcountry.ph editors.

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Sam Dangremond
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